Hi, thanks for writing to HCM. The conservative management of Plantar fascitis is as follows - * Relative rest and simple massage of the foot along with stretching exercises. Regular, gentle stretching of your Achilles tendon and plantar fascia may help to ease your symptoms. * Use of analgesic antiinflammatory medicines like Advil or Aleve as needed * Night splints may be useful to keep the foot in plantigrade position * Shoe inserts - Use of MCR (micronised rubber) or silicon heels (orthoses) in the foot wear so as to produce a cushioning effect and taking off the pain * Maintaining appropriate body weight so as to reduce the load bearing on the heels * Avoid wearing flat-soled shoes because they will not provide your heel with support and could make your heel pain worse. * Quit smoking, if you are a smoker * At times, a single injection of corticosteroid in to the area of maximum pain will provide good pain relief. * Extracorporeal shock wave therapy- In this procedure, sound waves are directed at the area of heel pain to stimulate healing. It s usually used for chronic plantar fasciitis that hasn t responded to more-conservative treatments. Hope this information is helpful. Good day